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Advertising
and Marketing
- The Advertising Graveyard
(http://www.zeldman.com/adgraveyard/)
features numerous ads that contain potentially offensive content.
While many of the ads were never used, some of them were. You can
decide whether or not the companies made a good decision whether or
not to show the ad.
- The Marketing Hall of
Shame (http://www.hallofshame.org/)
was created by a consumer upset by bad customer service experiences.
Be sure to read through the section "Ethical Marketing"
to find out what companies and organizations are doing to guarantee
consumers that they will not be treated unfairly.
Business
and Workplace
Computing
and the Internet
Environment
- Rachel Carson (http://www.rachelcarsonhomestead.org/rcbio.html)
spent 15 years working for the U.S. Bureau of histories in the 1930s
and 1940s until she decided to change course and write a book, Silent
Spring, telling the public about the dangers of long-term mis-using
of pesticides.
General
Public
Health and Medicine
- Jeffrey Wigand blew
the whistle on big tobacco by appearing in a 60 Minutes interview
in the mid-nineties with the insider information he had learned about
the tobacco industry while working as an executive at Brown and Williamson.
You can visit his Web site (http://www.jeffreywigand.com/)
to find out more or just watch The Insider, a movie based on the story.
Do you think that you would have made the same decisions that Wigand
did?
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